Skip to main content

A Swiss Beer Called Feldschlösschen

If you ask anyone to name a European country that is known for its beer drinking culture, then most people would probably name Germany, Ireland or Denmark. It is true that compared to those countries, Swiss beer culture is small and Swiss beers are almost entirely unknown outside of Switzerland.

It's a pity because there are many good Swiss beers. Especially the small breweries are making a comeback in the Swiss beer market with their quality brews. Despite the recent success of the micro breweries, the most popular and most sold beer in Switzerland remains the Feldschlösschen beer.


Since 1876 the Feldschlösschen brewery has been brewing beer in Rheinfelden in the canton of Aargau in northern Switzerland. 'Feldschlösschen' literally means 'field castle', a name that matches the architecture of the main brewery building that looks much like a castle or fortress.

What kind of beer does Feldschlösschen produce? These beers are some of the Swiss population's favorites:
  1. Feldschlösschen Original 
  2. Feldschlösschen Alcohol free
  3. Feldschlösschen Panache 
  4. Feldschlösschen Ice Beer 
  5. Feldschlösschen Amber
  6. Feldschlösschen Premium
Like Swiss companies Rivella and Ovomaltine, Feldschlösschen has produced a few very funny commercials. This one is an all time favorite: The spot recounts the history of the Swiss invention 'Robidog', the little plastic bags that you use to pick up your dog's poop. To celebrate this great invention that keeps Switzerland clean, everyone is invited to a toast with a cold Feldschlösschen beer.





Sources:
Feldschlösschen Website
Swiss Beer Website



© 2011 IRENE WYRSCH "A HUMOROUS GUIDE TO SWITZERLAND" ALL RIGHTS RESERVED

Comments

Popular posts from this blog

A Typical Swiss Birthday Party

My son and I recently attended a birthday party here in Cocachimba, Peru. It was the birthday of one of the kids in the village and since it's such a small place, almost everyone is invited. To be honest, I don't like going to children's birthday parties - or grown up's birthday parties - because there is usually too much noise and fuss and chaos. My husband usually takes it on himself to accompany our son to these birthdays but this time he was away so I had to step in.

If you've never been to a Peruvian birthday party, let me tell you one thing: it's loud and crowded! There is dancing and food and once in a while people are trying to say something above the deafening noise of the music. I guess, if you grew up with this it's probably normal and enjoyable but for me it was way too much noise. I could see all the children's ear go deaf in my minds eyes. Argh. Probably one of those cultural differences you'll have as a foreigner.
Memories of Birthda…

How to Spot a Swiss Person

As an expat one usually spots fellow expats right away. It's not only the language or the looks of people but rather the little peculiarities of life that seem so normal at home that give us away while abroad. Obviously, it's a cliche that all people from the same place (country, city, continent) behave in the same way and I am far from making that claim. However, growing up in a certain surrounding does rub off on people's behavior and some similarities can certainly be observed.

This is also true for Swiss people. According to the Swiss stereotype, we are a clean, punctual and strictly organized people. However, there are many exceptions like my Swiss friend who is always late or my brother whose room was a total mess while growing up. Yet, although they do not fit the description of a typical Swiss person, they still have some traits that give them away as Swiss. The same is probably true for myself - if I like it or not.
10 Signs you are dealing with a Swiss Person So,…

What I've Written about Swiss German so far

Over the last few years I've written quite a few articles about languages in Switzerland in general with a special focus on Swiss German. Thanks to Google Analytics, I know that many people visit my blog to find out more about this language and maybe even learn a few words or phrases on the way.

Hence, I decided to compile an ordered list of all language related articles of this blog. Hopefully, you'll find it helpful to learn a few new words or find out more about Swiss German.
Overview over all languages of Switzerland:Four Official Languages of Switzerland: German, French, Italian and Rumantsch are the official languages of Switzerland. Different Swiss German Dialects: What are the dialects of German spoken in Switzerland? Great overview with examples for several dialects.Swiss German 101: Short introduction to Swiss German with a basic glossaryOnline Resources for Learners of Swiss German: List with free resources for learning Swiss German over the internetSwiss German Di…