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A Triangular Chocolate Bar Called Toblerone


I recently booked a flight for my next vacation and as I thought of traveling through airports again, I remembered the heaps of Swiss chocolate that are being sold in duty free shops all around the world. The most famous of these chocolates is Toblerone. In my opinion it is by far not the tastiest of the Swiss chocolates available but it certainly has become the best known one.

This triangular shaped chocolate bar that has conquered the airports and supermarkets of the world has recently celebrated its 100 year anniversary. Reason enough to look back through the history of Toblerone.

A Short History of Toblerone

  • 1900: Theodor Tobler takes over his father Jean Tobler's chocolate business near Berne, the "Fabrique de Chocolat Berne, Tobler & Cie"
  • 1908: Toblerone is invented. The name Toblerone is a combination of the name Tobler (the chocolatier) and Torrone, the Italian word for honey almond nougat. 
  • 1969: Toblerone is now available also as dark chocolate in a green package.
  • 1970: A year later, white Toblerone is being sold also. The package of course was white as well.
  • 1995: Mini Toblerone is created and are being sold. 
  • 2007: Toblerone Fruit & Nut reaches the markets and is a huge success.
  • 2008: Toblerone celebrates its 100th birthday!
The taste of the original Toblerone bar and its triangular shape have been its trademark over the last 100 years. Another thing has been faithfully accompanying the chocolate bar: the Matterhorn design on the package.


Matterhorn Design on Toblerone

Did you know that there is something hidden in this drawing of the Matterhorn? I'll give you a tip: its an animal that belongs to Berne! The solution can be found here.


You can find more information about Toblerone on the Toblerone website. There you'll also find great recipes for Toblerone dark or white chocolate mousse, Toblerone chocolate fondue and more!




© 2011 IRENE WYRSCH "A HUMOROUS GUIDE TO SWITZERLAND" ALL RIGHTS RESERVED

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